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NUMBER OF THE DAY
Estimative total production costs (in Euro) for a television commercial promoting a pack of chewing gum for 99 cents.
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PLAYSTATION 3 – Play beyond
A large white room. A small black box. And an explosion of talent. This PLAYSTATION 3 commercial is jaw-dropping. The film was created by TBWA ChiatDay and executed by SUPERFAD, a production company...
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Mirrored license plates and friendly flowers – on a car commercial film set...
December. The year draws to a close. Christmas is near. It’s a time of rest and reflectiveness. And of heavy film production! Winter in Europe means summer on the southern hemisphere. The main season...
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Erwin Olaf and the beauty of sorrow
Amsterdam-based commercial photographer Erwin Olaf is mainly known for his surreal sceneries sparkling with opulent abundance. His visioanary photographic concepts for clients like Levi’s, Diesel or...
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What you see isn’t exactly what you get …
Yes, advertising people are liars. I know. But Robert over at BASIC THINKING discloses one of the counless reasons why a slight exentuation can sometimes be quite advisable. At least when it comes to...
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QUOTE OF THE DAY
More than 24 hours per day not possible. (Error-message, displayed by the agency’s digital time recording system.)
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QUOTE OF THE DAY
With $100,000, you could build a very nice house and live in it forever. Or, with that same amount of money, you could shoot a TV spot that’s 30 seconds long and will run for a few months and then go...
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QUOTE OF THE DAY
The worst day in an ad agency beats the best day a bank ever had. (Crispin Porter + Bogusky Employee Handbook)
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The best ad ever. And how to ruin it.
Sunday, January 22, 1984. 96 Million people are watching the Superbowl Final Los Angeles Raiders vs. Washington Redskins in Tampa, when early in the third quarter, a 60 second commercial changes the...
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